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Two-thirds of Facebook users threaten to quit, but the social networking giant shouldn’t fear extinction – Part 2

Although such high numbers of users are threatening to pull the plug on their Facebook memberships, in all likelihood, the threats will remain threats. While it is true that people are furious that their private information is not being properly cared for, Facebook users will still have a hard time leaving the site because of all the social networking benefits. Facebook has become one of the main arteries in the social life of millions of people. It is a way to instantly and easily share life with all family, friends, coworkers etc. Pictures, videos, messages, chatting, fan clubs—Facebook is an outlet that allows users to participate in and share a diversity of interests. In reality, it is not so easy for a user to click the ‘delete account’ button. Perhaps Facebook should think about hiding this option in its interface design.

The poll numbers are also telling in terms of the potential mass user exodus. 60% of users only threaten to leave while 16% have actually left. This illustrates the fact that most people who are angry enough to leave have probably left already. This is not to say that people aren’t really mad—many, in fact, are livid. But the anger boiling in the blood of the 60% of users threatening to leave Facebook has actually led to a more positive Facebook evolution: in the past few weeks, Facebook has begun implementing changes to its security feature options in addition to simplifying its interface design. While the social networking site has a long way to go in terms of re-building client trust and respecting client privacy, the organization has proven that it is keen to take user experience feedback into account, even when it is apocalyptically critical. Because Facebook has allowed itself to succumb to self-reflexivity, their survival outlook remains good. For now.

June 23, 2010   No Comments

Websites vs. Apps – Is it interface design that matters for success? Part – 2

On mobile devices, interface design challenges steer users towards dedicated apps

Today’s web browsers, enabled by always-on internet and the cloud computing model, can be used as a conduit for all ranges of applications unthinkable when Mosaic, which would morph into Netscape Navigator, debuted. According to TheNextWeb article, the tide is starting to turn in favour of native apps again. Chief reason for this is the rise of smartphones and their respective app stores. To make his point the author uses the example of Twitter which is used 81.43% of the time through an app rather than the website.

Even on the desktop apps like Spotify, the music streaming app, eschew the web browser save to entice visitors to download it. However for every Spotify there are more, such as Grooveshark and Last.fm that deliver their services through their website. The web browser, reliable connection permitting of course, still holds a number of advantages. Web browsers are ubiquitous and come bundled with almost every computer regardless of operating system. The cloud also offers the advantage of availability. Sure, apps like Spotify and Steam, the video game delivery app, can be signed into from anywhere in the world but you have to go through the hurdle of downloading and installing them first!

According to the Nielsen Group’s iPhone usability studies, users prefer using dedicated apps than using a browser. From a usability and interface design perspective this is understandable due to the nature of small screens on smartphones whereby the interface design of mobile browsers is severely restricted by the size. This, of course, requires a rethink of interface design hence mobile optimized websites and apps.  On the desktop, meaning most computers, the browser remains king.

To be fair the thesis put forward by Boris and Adam Richardson does not try and play Nostradamus and predict the day when web browsers will become extinct but rather browsers will become more and more invisible, perhaps echoing Dan Norman’s seminal concept of The Invisible Computer. Nevertheless, with cloud computing conquering the business world, such as Salesforce’s CRM software, Google’s Docs office software, or Pidoco’s wireframe software, the web browser will for a long time still be very much in use, even if less visible.

June 16, 2010   No Comments

Usability Methods Explained: Design Patterns – Part 2

This is the second part of my 2-part blog post on design patterns in interface design. In the first part I looked at what design patterns are and advantages of using them. In this part I shall look further at the types and examples of design patterns as well as some potential drawbacks.

What are the different types of design patterns?

Design patterns are generally subdivided into three categories. Creational patterns are design patterns used to create objects that suit a number of software programming scenarios and mechanisms. Structural patterns are design patters that are concerned with the relationships and interactions of entities in your interface design. Structural patterns often deal with the functionality of your interface design. Behavioral patterns are design patterns that recognize common communication patterns between objects and realize these patterns. Recognizing these patterns makes communication more flexible and fluid during the design process. These patterns are exemplified by communication algorithms within or behind your interface design, or any commands that you may want your interface design to allow the user to execute.

What are examples of design patterns used in the interface design of websites?

An example of design patterns employed in the interface design of websites is Account Registration. Design patterns include best practices and can help prevent faux pas to watch out for when designing your website’s account registration process, such as not having a consistent design for the login and signup buttons as well as not making the said buttons easily identifiable. A design pattern would also tell that after a user logs in you should return them to the page they came from such as redirecting users to the comment form. Another example of a design pattern used in interface design is Tell-a-friend. This is used to enable users to share the content of your website with friends or anyone who might be interested with ease.

What are some drawbacks of design patterns?

Design patterns, like all methodologies, have been subject to criticism. Design patterns try to standardize what are generally accepted as best practices by computer scientists, information architects and interface designers. Standardization seems beneficial, but in practice it can result in the unnecessary duplication of code – a potential waste of time in your interface design. Using design patterns as a usability method in interface design can be difficult if one is not well versed with computer science. Although design patterns are not impossible to learn they may take some time and experience getting familiar with them in order to make the most of them. Yet, they may really be worth the effort.

May 27, 2010   No Comments

Usability Methods Explained: Paper Prototyping – Part 2

What are the benefits of paper prototyping in user interface design?

From a usability and interface design perspective, paper prototyping has many benefits.  Paper prototyping is easy and requires no technical skills, allowing people of all levels of technical ability to participate in the design process.  Paper prototypes allow you to critically examine their interface designs from the start, thus avoiding the need to fix usability errors later in the process when fixing is much more costly than drawing up a new prototype.

Paper prototypes also lend themselves well to rapid iterative development because you and your team can experiment with several interface designs that can easily be tested for usability.  The simple nature of paper prototypes can also make users feel more inclined to provide detailed and constructive feedback because they are not overwhelmed or intimidated by the paper prototype.

May 24, 2010   No Comments

Usability Methods Explained: Scenarios of Use – Part 2

This blog post is the second in a series of two about scenarios of use as a usability method.

How to generate scenarios of use

Scenarios of use are not exceptionally difficult to craft, which makes them an attractive usability method.  Creating them, however, is easiest if you have a facilitator with strong communication and interpersonal skills—this helps boost group morale and creates an atmosphere that has a higher level of productivity.  When creating your scenarios of use, try to generate a number of scenarios that cover a wide range of circumstances, both positive and negative (the negative are called ‘misuse cases’).  You want to be sure to include misuse cases so you can investigate non-functional requirements such as the security and accessibility of your interface design.  You should go through all scenarios of use by yourself or with your group before you include stakeholders.

What are the 8 steps to developing scenarios of use?

According to Edward Kenworthy’s 1997 book Use Case Modeling: Capturing User Requirements the eight steps to developing scenarios of are:
1. Identify who is going to be using the website (this also works for other web-based, desktop-based or mobile applications).
2. Pick one of those actors.
3. Define what that actor wants to do on the site. Each thing the actor does on the site becomes a scenario of use.
4. For each scenario of use, decide on the normal course of events when that actor is using the site.
5. Describe the basic course in the scenario of use. Describe it in terms of what the actor does and what the system does in response that the actor should be aware of.
6. When the basic course is described, consider alternate courses of events and add those to “extend” the scenario of use.
7. Look for commonalities among the scenarios of use. Extract these and note them as common course scenario of use.
8. Repeat the steps 2 through 7 for all other actors.

What are the limitations of scenarios of use?

According to Alistair Cockburn, scenarios of use are an indispensable usability method, but they do not “take care of system design, user interface design, feature lists, or testing”.  Thus, scenarios of use can only assist you in laying the foundation for a great user interface design; scenarios of use help you hypothesize about your interface design, but they do not aid you in the actual feature design or edits of your prototype. Scenarios of use provide guidelines and suggestions only, but are still very useful because they help you identify the points in your interface design upon which you should focus design effort and subsequent usability tests.

May 5, 2010   No Comments

Usability Methods Explained: Brainstorming – Part 2

This blog post is the second in a series of two about brainstorming as a usability method

How to conduct a brainstorming session

What you need for a brainstorming session

•    4-6 participants

•    Adequate location

•    A question to discuss

•    Note taking tools (paper, white board, word processor, markers, pens etc.)

•    Positivity—leave judgments and preconceived notions at the door!

So you learned what brainstorming is and why you should do it as a usability testing method from the first part of my blog post, but now you need to know how to do it. Before you begin your brainstorming session, you must first pick a question to present to the group or to yourself as an individual. The question should be neither too narrow nor too broad.  For example, brainstorming header fonts is too narrow and brainstorming on how to satisfy customers is too broad.  More appropriate questions would be: “What service for mobile phones is not available now, but needed?” or “What are some strategies for developing a new software usability test?”  Larger questions can be addressed but they should then be broken down into smaller brainstorming sessions.

You should also have a method for keeping track of ideas during a brainstorming session.  You can have post-it notes, a white board, or someone who types “meeting minutes” that can later be disseminated via email among participants.  It is important to talk and come up with ideas, but even more crucial to remember them!

Make sure to set some ground rules aimed specifically at reducing social inhibitions among participants while simultaneously increasing their creativity.  If you follow these four basic rules for brainstorming, you will be in good shape to achieve the aforementioned goals:

1.    Focus on the quantity of ideas produced: spreading the net as wide as possible increases the likelihood of producing a radical and effective solution.

2.    Withhold criticism: withholding criticism until the last stages of a brainstorming session is vital because early criticism can become a bottleneck hindering the flow of creativity.

3.    Encourage unusual ideas: suspend your assumptions and encourage the production of ideas that are not only unique, but also atypical.  This leads to an increased volume of ideas and a higher likelihood of an original solution.

4.    Combine ideas: you should encourage participants to combine their ideas as this will improve them and augment the sense of group solidarity.
Finally, if you are conducting a group brainstorming session, how do you select participants?  As a rule, you should select a heterogeneous group so that the diversity of generated ideas reflects the diversity of the thinkers.  Diverse participants can come from different careers, education levels, cultures, genders, and ages.  Diversity in participants cultivates diversity of ideas. However, sometimes you want to have group members who have a little more in common.  For example, if you are conducting a brainstorming session on software usability, you may want to ensure that there is a common link of technology and interface design knowledge among participants.

April 26, 2010   No Comments

Forward thinking teamwork: collaborating in real-time – Part 2

Docs users can also chat in real time with collaborators as they evaluate spreadsheets, proposals, and other written projects. MindMeister specializes on online mind mapping and allows users to create, edit and share mind maps very easily and collaborate on them in real-time. Pidoco offers its users real-time collaboration possibilities as they create wireframe prototypes of planned user interfaces for web, desktop or mobile applications, including applications for the iPhone or iPad. Pidoco users are able to send collaborators links to their wireframes for editing and user experience feedback purposes and for conducting usability tests to improve the user experience of applications. These and other applications underscore the importance of web interfaces design that keeps in mind usability and time-effective functionality.

From the range of tools now starting to offer real-time collaboration capabilities, it is apparent that this modern form of team work is becoming increasingly important, especially as globalization, cross-border cooperation and outsourcing intensify. While real-time collaboration is useful in such general settings as creating text or spreadsheet documents, it can be seen from the examples above that many specialized areas are discovering the advantages of it. Web interface design, for example requires active engagement and feedback. In order for designers to stay competitive and relevant in the world of web development, they need to have the ability to collaborate with colleagues, clients and users in the fastest way possible. And similar arguments can be applied to many other fields where individuals and businesses try to be innovative in their processes in order to remain competitive.

April 20, 2010   No Comments

Our Conclusion: Better than Paper

Our conclusion of Rapid Digital Prototyping: It’s got the look and feel of handmade scribble prototyping, but adds interactivity (making wireframes clickable) and enhances developing speed through re-usable elements and layers. Many (real-time) collaboration features enable interface designers to new ways to work with much better time allocation, leaving more time for the creative process that really counts.

April 7, 2010   No Comments

Rapid Digital Prototyping to the Rescue

Through prefab stencils (e.g. radio buttons, links, navigation items, controls etc.) GUI designers can create clickable and animated web or software interfaces just in seconds. Without any programming skills, interface designers can focus on the web concept and use cases, site structures and the overall layout of the site, instead of getting lost in details that will later be overhauled anyway.

April 5, 2010   No Comments

Web Development Outsourcing – getting it right!

Have you ever thought about outsourcing some of your web developments? I did and it caused me a lot of headaches! Outsourcing services like Elance or RentACoder sound intriguing in the first place, and it seems that you get a lot of bang for your buck – in theory!

But the real experience looks quite different! As everybody knows in the web world, there is a lot of room for misunderstanding when it comes to getting the idea of a project across. Even if you design the most important screens in Photoshop so that the coder roughly knows how the style guide looks, there will always be stuff in a static screenshot that can be interpreted one way or the other.

And just telling the outsourcing provider to “get back to me when something is unclear” does not help. To the developer it is absolutely clear what to do and how – but he thinks like a coder thinks and probably not like the marketing person who was posting the web site job on the outsourcing platform.

In other words, a good project description (aka specification) and continuous communication is king in such an outsourcing project. Fine, but here another problem occurs: Ever tried to get your message across in plain English (e.g. via Skype), when your service provider just speaks Hindi or Russian and broken English? This can end in a real disaster (and in my case it did with some of the projects I outsourced through Elance).

March 24, 2010   No Comments